eCommerce Website Redesign
Redesign the an E-commerce website facing Japanese market to improve the usability and reduce customer issues.
2 Engineers, 1 marketing, and 1 Japanese writer
My Role in the projectUX Research UX Design Implementation
- Led the design and strategy to reimage the website and implement the design with engineers, marketing, designer, and writer.
- Conducted research to develop user journey map and iterated design solutions.
Google search as a new channel to get purchases
MostSim has products on Amazon.jp, and the company wants to have more conversions from another channel: Google.
How can we leverage new website to increase conversions
while considering user needs?
The goal of redesigning the website is to help customers make the decision to buy our products and lead them to Amazon.jp to finish the purchase.
Research - Design - Implementation
Research: from competitive research and quanlitative analysis.
Design: Develop user journey map and ideate design solutions.
Implementation: Work with engineers and Japanese writer to implement the design to the WordPress website.